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Project Overview

Trippy Experience is a curated “slow tourism” platform showcasing authentic food, wine, nature, and cultural experiences across Puglia, Italy. This project was developed in close collaboration with an Italian digital agency, where I was responsible for the complete design and front-end development of the website using WordPress, Elementor, custom JavaScript, and custom CSS.

The Challenge
The platform needed a digital experience that would:

  • Present a wide range of tours and activities in a structured, user-friendly way.

  • Deliver a smooth and engaging booking journey.

  • Support local partners with tools to showcase and manage their experiences.

  • Handle rich visuals while staying fast, responsive, and scalable.

The Process
Working alongside the Italian agency, I built a flexible system optimized for both travelers and experience providers:

  • Designed modular Elementor layouts for categories, experience pages, and partner sections.

  • Implemented custom JavaScript for dynamic filtering, search behavior, and interactive UI elements.

  • Crafted custom CSS to refine styling, animations, spacing, and responsive behavior.

  • Integrated a streamlined booking flow to make reserving experiences simple and intuitive.

  • Ensured a fully mobile-first approach for travelers using their phones while exploring Puglia.

The Solution
The final website delivers an immersive and visually rich travel experience, blending strong visuals with clean navigation and optimized performance. Visitors can browse tours, discover stories behind each activity, and book directly with ease. Meanwhile, local partners gain a professional platform to present their offerings with clarity and impact.

Impact

  • A polished and engaging digital platform that elevates Puglia’s tourism experiences.

  • Stronger visibility and credibility for local guides, wineries, and small businesses.

  • A scalable structure that supports growth, seasonal content, and new categories in the future.

  • A successful collaborative project with an Italian agency, combining design expertise and cultural authenticity.

Website link: https://trippyexperience.com/

The Solution

The final branding is clean, professional, and versatile. The logo reflects unity and recovery, the color palette conveys calm and trust, and the overall identity gives United Physio Care a strong, recognizable presence in the healthcare space.

Impact
With its new branding, United Physio Care now has a cohesive and trustworthy identity that aligns with its mission to provide expert, patient-centered physiotherapy care. The updated brand strengthens its visibility, credibility, and connection with patients.